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Home::Viral Marketing
Are you in the middle of developing a niche product for you?
Author : Arun Tibrewal
Today there is an competitive market and survival is only for
those who are fittest in the competition. many small business
owners launch new products in the market but all efforts goes in
veins as some basic things were missing. Common people marketing
is something different. People accept only those products which
meets there requirements only.
There are many ways a person can develop its core marketing
product. Based on some personal experiance some useful ways to
generate new ideas for developing your niche product.
1. Flow with the current trend. There are many ways you can find
out what are the present demand of the market. The most safe
thing to start with. There is always a demand for new product if
it is with latest technology.
2. Alternate or Solution for any problem. Develop a product
which will be a solution for a particular industry or services.
You can also choose to produce an alternate product for any
existing product or services and come up with a better solution.
3. If you like to be different with others, create a a product
which can be better in usability and durability with your
existing competition. No matter if you have a smaller or a
bigger solution, you need to present a different and a better
solution.
4. Find out which all are use in general day to day needs. Pick
any one and start thinking on developing modules of presenting a
improved version of it. People will accept the new and improved
version even though the cost is bit high.
5. Think of a product which can have multible benefites. For
example there may be few related products or services sold
separately into the market. Why not combine those into one and
present a customer a complete product.
6. Find out some products you feel can have something extra. If
you feel those products should have certain more features or
supporting product can do better, try to develop an addon to
existing product. There is aways a good market for innovative
ideas and addons which can improve there existing products.
7. Conduct a small survey within your customers as well as in
general market. Listen to the problems and views of common
people. A door to door survey can help you to get better product
ideas as it has come out with majority of the customer's
requirements.
People need simple solutions. No one has time to undersatnd the
complexity of a thing. So why not create a simple solution that
can be affordable to all.
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