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Home::Music
Using Music To Better Your Life
Author : Lee Holley
After several years of studying the art of music and being
Involved in the music business/marketing I have learned a
lot of important lessons that apply to all business and even
people's lives.
Most of my study has been in the field of music marketing, but
as the wheels of my mind have been turning and with the
experience I've had with Direct Sales, I want to encourage you
to explore this as a way to expand your business...and provide
a new outlet of fun for yourself too!
Why in the world do you want to spend time listening to music?
If you're like me, you're business life is already too consuming
and you need to spend less time on non-related activities,
not more!
First, it's FUN! Here's your chance to let your true being come
to be fulfilled in a way that is unique and visceral. Everyone
has
a need to hear music, and everyone seeks out new music as well
as
the classics. Your business might already employ music in one way
or another. It would, without a doubt, benefit your business if
you
yourself were more content in your day to day life, and music
that
has real soul and conveys real feelings helps you concentrate on
all
the things you must concentrate on the function as a
professional.
At my newest job which is press/publicity with Wichita Falls
Records
I am feeling gratified and fulfilled because we release only
what is
considered to be non-commercial, real music by artists that
uplift the
human spirit. Case in point: the LP's by Frank Lee Sprague
"Merseybeat"
and his new release "CAVERN". I was watching a cable news
program the
other day and a very well known figure in the business world
Stuart
Varney was talking about sales in the music business. He made a
remark
about how the music used to "mean something" and was referring
to his
favorite band the Beatles. I sent him an email describing the
LP's by
Frank Lee Sprague and how the music on these releases is in the
same
vein as the Beatles releases in that they contain real melodies,
chords,
lyrics, etc.
I think that in the flood of releases nowadays you can get lost
in the
plastic style of music that is out there and unfortunately lose
faith
in the music industry. There have been numerous reports on the
declining
sales and the fact that digital downloads are now outselling
CD's due
to the fact that people can choose which songs off of an album
to buy
instead of buying the whole LP with "filler" songs.
I would encourage everyone who reads this to check out the 2
aforementioned
LP's which are available everywhere. I think they can better
your life.
But since this is not an advertisement by any means, then seek
out
whatever music makes you happy and make that part of your life
because
music will better your life in my opinion.
You'll see... it' will stretch your mind and increase your own
productivity.
Second, it's profitable. As you will clear your mind and
accomplish what you
set out to do.
Third, it sets you apart. Everyone has their own taste in music.
How to start? Here are some quick suggestions:
1. Go to www.wichitafallsrecords.com or www.frankleesprague.com
2. Pick your favorite music from all that is available.
3. Write down your thoughts about the songs in list form. Look
through the list and find some that really stand out for you.
4. Take a risk and have a good friend read and critique your
thoughts. Be open to their ideas and rewrite again.
So much information is available online for maximizing this
avenue of marketing. Take advantage of it ... and watch your
business grow!
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